Insights

Boost Marketing

Stay up to date with the latest trends and strategies in digital marketing and eCommerce growth.

How to Find the Best Ad Agency Near Me in South Africa
ad agency near me
12/02/202619 min read

How to Find the Best Ad Agency Near Me in South Africa

Searching for an 'ad agency near me' in South Africa? This guide helps you find, vet, and partner with the right local agency to grow your business.

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Boost Team
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7 Top Business Lead Generation Companies In South Africa (2026 Review)
business lead generation companies
11/02/202626 min read

7 Top Business Lead Generation Companies In South Africa (2026 Review)

Searching for the best business lead generation companies? We review 7 top agencies in South Africa to help you drive growth and fill your pipeline.

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Boost Team
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A Guide to Social Media Agency Packages for South African Businesses
social media agency packages
10/02/202625 min read

A Guide to Social Media Agency Packages for South African Businesses

Confused by social media agency packages? This guide breaks down pricing, services, and what to look for to get real results for your business in South Africa.

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Boost Team
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A Modern Playbook for software marketing south africa: Local Growth Tactics
software marketing south africa
09/02/202624 min read

A Modern Playbook for software marketing south africa: Local Growth Tactics

Discover software marketing south africa insights to reach local buyers, choose the right channels, and build high-converting campaigns.

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Boost Team
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10 High-Impact SaaS Marketing Strategies to Scale Your Growth in 2026
saas marketing strategies
08/02/202624 min read

10 High-Impact SaaS Marketing Strategies to Scale Your Growth in 2026

Discover 10 actionable SaaS marketing strategies to supercharge growth. Dive into PLG, ABM, CRO, and more to attract and retain high-value customers.

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Boost Team
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A Practical Guide to Marketing for SaaS Growth
marketing for saas
07/02/202624 min read

A Practical Guide to Marketing for SaaS Growth

Unlock scalable growth with our guide to marketing for SaaS. Master acquisition, conversion, and retention to build a thriving software business.

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Boost Team
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Your Practical Guide to Sustainable SaaS Growth
saas
06/02/202622 min read

Your Practical Guide to Sustainable SaaS Growth

Discover the essential strategies for sustainable SaaS growth. Learn to master key metrics, pricing models, and marketing channels to scale your business.

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Boost Team
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A Guide to South Africa Online Advertising
south africa online advertising
05/02/202623 min read

A Guide to South Africa Online Advertising

Master South Africa online advertising with our guide. Learn proven platform strategies, POPIA compliance, and budgeting to drive real growth for your business.

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Boost Team
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Advertising Firms Near Me: Your Guide to Finding the Best in 2026
advertising firms near me
04/02/202620 min read

Advertising Firms Near Me: Your Guide to Finding the Best in 2026

Discover advertising firms near me with our concise 2026 guide featuring the top 7 options to boost your campaigns.

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Boost Team
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7 Advertising Agencies in Johannesburg Gauteng You Should Know
advertising
03/02/202622 min read

7 Advertising Agencies in Johannesburg Gauteng You Should Know

Discover the top 7 advertising agencies in johannesburg gauteng strategies and tips. Complete guide with actionable insights.

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Boost Team
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Hiring a Web Development Company That Actually Drives Growth
web development company
02/02/202618 min read

Hiring a Web Development Company That Actually Drives Growth

A practical guide to hiring a web development company. Learn how to define goals, vet portfolios, and choose a partner that delivers real business growth.

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Boost Team
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Hiring Social Media Agencies to Scale Your Brand
social media agencies
01/02/202624 min read

Hiring Social Media Agencies to Scale Your Brand

Discover how modern social media agencies drive growth with proven strategies. Learn about their services, pricing, and how to hire the right partner.

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Boost Team
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Finding the Right Social Media Advertising Packages for Your Business
social media advertising packages
31/01/202624 min read

Finding the Right Social Media Advertising Packages for Your Business

Discover the right social media advertising packages for your goals. Learn how to compare pricing, services, and agencies to get real ROI.

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Boost Team
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Top 7 Lead Generation Companies in South Africa for 2026
lead generation companies
30/01/202626 min read

Top 7 Lead Generation Companies in South Africa for 2026

Struggling to find quality leads? Discover the top lead generation companies in South Africa for eCommerce, SaaS, and property to scale your growth.

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Boost Team
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Search Engine Optimization South Africa: Your Complete Guide
search engine optimization south africa
28/01/202623 min read

Search Engine Optimization South Africa: Your Complete Guide

Master search engine optimization south africa with our guide. Learn local SEO strategies for eCommerce, SaaS, and property markets to rank higher in ZA.

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Boost Team
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How to Find the Best SEO Service Near Me
seo service near me
27/01/202621 min read

How to Find the Best SEO Service Near Me

Searching for an SEO service near me? This practical guide breaks down how to find, vet, and hire a local agency that delivers real business growth.

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Boost Team
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7 Best Ways to Find the Top Search Engine Optimisation Company
best
26/01/202622 min read

7 Best Ways to Find the Top Search Engine Optimisation Company

Discover the top 7 best search engine optimisation company strategies and tips. Complete guide with actionable insights.

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Boost Team
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Discover search engine optimization consultants to drive measurable growth
search engine optimization consultants
25/01/202623 min read

Discover search engine optimization consultants to drive measurable growth

Tired of empty promises? Learn how to assess, vet, and hire search engine optimization consultants who deliver measurable business growth.

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Boost Team
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A Guide to Modern Web Page Maintenance
web page maintenance
24/01/202624 min read

A Guide to Modern Web Page Maintenance

Discover why professional web page maintenance is crucial for your site's SEO, security, and sales. Learn the essential tasks that keep your site performing.

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Boost Team
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A Simple Guide to Website Design and Development
website design and development
23/01/202624 min read

A Simple Guide to Website Design and Development

Master the website design and development process. This guide breaks down everything from strategy and tech stacks to designing for conversion.

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Boost Team
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A Guide to E-commerce Website Designing That Converts
e-commerce website designing
22/01/202623 min read

A Guide to E-commerce Website Designing That Converts

Discover how to master e-commerce website designing. Our guide breaks down the strategy, design, and optimization needed to build a site that drives sales.

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Boost Team
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A Guide to Social media marketing services That Drive Growth
social media marketing services
21/01/202624 min read

A Guide to Social media marketing services That Drive Growth

Discover how professional social media marketing services can scale your business with proven strategies for content, paid ads, and measuring real ROI.

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Boost Team
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How Much Do Facebook Ads Cost? A Practical Guide for Businesses
how much do facebook ads cost
20/01/202624 min read

How Much Do Facebook Ads Cost? A Practical Guide for Businesses

Wondering how much do Facebook ads cost? Get current benchmarks for CPC, CPM, and CPA, plus actionable tips to lower your ad spend and maximize ROI.

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Boost Team
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Finding the Right Google Ads Agency to Scale Your Business
google ads agency
19/01/202622 min read

Finding the Right Google Ads Agency to Scale Your Business

Is it time to hire a Google Ads agency? Learn how to vet partners, understand pricing, set budgets, and measure the KPIs that actually drive growth.

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Boost Team
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Choosing a PPC Advertising Agency to Drive Growth
ppc advertising agency
18/01/202617 min read

Choosing a PPC Advertising Agency to Drive Growth

Hiring a PPC advertising agency? This guide explains their services, pricing, and how to choose the right partner to get real results from your ad spend.

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Boost Team
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A Guide to Digital Marketing for Ecommerce Growth
digital marketing for ecommerce
17/01/202625 min read

A Guide to Digital Marketing for Ecommerce Growth

Discover how digital marketing for ecommerce can drive conversions and scale your brand. Learn strategies for paid media, CRO, and full-funnel optimization.

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Boost Team
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Space Station: How We Built Our Own Mission Control
Agency Innovation
17/01/20268 min read

Space Station: How We Built Our Own Mission Control

Discover why we built our own agency management platform and the 10 features that make it a game-changer for our team and clients.

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Chris Edington
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ChatGPT Ads Are Coming: What Brands Need to Know About OpenAI's Advertising Platform
Paid Media Management
17/01/20268 min read

ChatGPT Ads Are Coming: What Brands Need to Know About OpenAI's Advertising Platform

OpenAI has announced the launch of advertising on ChatGPT, marking a pivotal moment in digital advertising. With 700+ million weekly users and 2.5 billion daily messages, this represents a groundbreaking opportunity for brands ready to embrace conversational AI advertising.

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Chris Edington
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7 Cost-effective marketing strategies for small businesses
Paid Media Management
22/09/20250 min read

7 Cost-effective marketing strategies for small businesses

There is a world of digital tools and strategies that reward small B2B and B2C enterprises focused on serving their customers with an excellent product, experience, or service. To expand on this, we've put together seven tried-and-tested marketing strategies, including resources and tips that I've used myself, to help small businesses market on a budget.

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Dylan Klichowicz
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Transform Your Digital Ads With Powerful Headlines & Descriptions
How To
01/09/20255 min read

Transform Your Digital Ads With Powerful Headlines & Descriptions

Discover the best practices for creating attention-grabbing headlines and descriptions for your digital ads. Learn how to use powerful words, focus on benefits, and test and refine your ad to achieve the best possible results. Read on to transform your digital ads and achieve success in your marketing campaign.

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Dylan Klichowicz
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SEO Best Practices for your online store in 2022
How To
07/08/20255 min read

SEO Best Practices for your online store in 2022

Have you ever done a Google search on your competition and wondered, “How did that business get up there?” In this article we break down the mystical world of SEO and show you a few ways you can start improving your strategy today.

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bronwyn-furno
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Digital Marketing vs SEO - Which Strategy is Best for Your Business?
Paid Media Management
28/07/20255 min read

Digital Marketing vs SEO - Which Strategy is Best for Your Business?

Learn about the differences between digital marketing and SEO and discover which strategy is best for promoting your products and services. Find out why digital marketing is more comprehensive, immediate, and targeted than SEO and how it can help you stay ahead of the competition in today's rapidly evolving digital landscape

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Dylan Klichowicz
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How to provide a first-class sales experience for your customers
How To
16/07/20255 min read

How to provide a first-class sales experience for your customers

Today’s consumers have a ton of options for shopping, both online and in real life. So we’re here to help you make the most of your customer service and improve your sales experience so you don't only make sales, but keep on making sales.

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Hannah Furno
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How to add your products to Google Shopping, Facebook Shops and Instagram Shops
How To
27/06/20255 min read

How to add your products to Google Shopping, Facebook Shops and Instagram Shops

So, you've worked hard to get your products ready for the online market, built your brand, and set up your store. Great news: there are now multiple ways to showcase your products to potential customers through Google, Facebook, and Instagram. This guide will walk you through the steps to add your products to these platforms and make the most of their tools

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Hannah Furno
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Advertising on Amazon South Africa: A practical guide with examples for brands
Paid Media Management
11/05/20255 min read

Advertising on Amazon South Africa: A practical guide with examples for brands

Creating a successful advertising strategy on Amazon's South African marketplace requires a deep understanding of the various advertising options available to brands and sellers. With the right approach, businesses can significantly enhance their visibility, drive sales, and improve their overall performance on one of the world's largest eCommerce platforms.

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Chris Edington
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TikTok Trends for marketing your online store
How To
07/04/202510 min read

TikTok Trends for marketing your online store

With 1 billion active monthly users, the TikTok app is far more than a teenage craze. It’s a genuine phenomenon, so if you’re new to TikTok, and marketing your online store using TikTok, stick around. For those already on TikTok, we’ve got some tips and inspiration for you, too!

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Hannah Furno
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How to rock your Instagram account for your online store
How To
08/03/202510 min read

How to rock your Instagram account for your online store

If you’re an entrepreneur or online store owner, Instagram is a fantastic tool for showcasing your products and communicating directly with your customers and potential customers. It’s a visual platform to post videos and photos in a variety of forms to engage your customers on every level from a behind-the-scenes peek at your production to answering their most pertinent questions, Instagram and online commerce are a very good pairing. So, to make the most of your precious Instagram account, we’ve put together a short guide on all of Instagram’s features and how you can make the most of them to boost your online sales and reach new people.

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Hannah Furno
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Meta vs Google Ads: Understanding the Differences and Complementary Strengths
Paid Media Management
02/03/20255 min read

Meta vs Google Ads: Understanding the Differences and Complementary Strengths

Learn how using Meta Ads (Facebook and Instagram) and Google Ads together can help you reach a wider audience and get the best results. Discover the differences between these platforms in terms of targeting capabilities, ad formats, cost, and audience intent, and how to use them to complement each other.

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Dylan Klichowicz
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Navigating New Horizons: How to stand out on Amazon's Expansion to South Africa
Paid Media Management
20/02/20255 min read

Navigating New Horizons: How to stand out on Amazon's Expansion to South Africa

The eCommerce landscape is on the brink of a significant transformation with Amazon Marketplace's impending expansion into South Africa in 2024. This move is poised to usher in an era of unprecedented opportunities for both consumers and brands alike. For brands, especially, it opens up a new vista for expansion, visibility, and engagement in a vibrant and growing market.

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Chris Edington
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Paid Ads vs Boosted Posts: Understanding the Differences
Paid Media Management
09/02/20245 min read

Paid Ads vs Boosted Posts: Understanding the Differences

Discover the differences between paid ads and boosted posts on Facebook and Instagram, and which option is best for your goals and budget. Learn about the level of control, targeting options, cost, and effectiveness of each advertising option to make an informed decision.

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Dylan Klichowicz
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Why High-Quality Media is Crucial for Digital Advertising
Design
12/12/20235 min read

Why High-Quality Media is Crucial for Digital Advertising

Investing in quality media is a must for any business looking to stay competitive in today's digital landscape. Nowadays, it is essential for businesses to have a strong online presence to remain competitive.

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Dylan Klichowicz
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10 Proven Ecommerce Conversion Rate Optimization Tips
Conversion Rate Optimization
07/12/20235 min read

10 Proven Ecommerce Conversion Rate Optimization Tips

Welcome to the latest insights from Boost Marketing, your go-to experts in PPC and CRO services. In the bustling world of eCommerce, optimizing your conversion rate is not just a goal; it's a necessity. Here, we'll share 10 research-backed tips to enhance your eCommerce conversion rate, drawing from the expertise of leading conversion rate optimization companies.

C
Chris Edington
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3 Budget-savvy Ways to Promote Your Online Store
Paid Media Management
18/05/20220 min read

3 Budget-savvy Ways to Promote Your Online Store

These days, setting up an online store doesn’t have to take too much time if you choose a user-friendly eCommerce platform and align yourself with the right kind of service provider. In fact, you can have things up and running in a matter of weeks if you’ve got the right team by your side. What a time to be alive!

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Bronwyn Muller
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