Stanley Safaris - 362% Increase in Monthly Website Leads
Find out how we helped to triple the amount of monthly website leads Stanley Safaris received.
+362%
Leads
-59%
Cost per Lead
-31%
Cost per Click
The Story
Stanley Safaris is a luxury safari tour operator specializing in personalized African wildlife experiences and adventures.
Objectives
Increase the number of qualified leads through Meta advertising while maintaining a sustainable cost per lead.
Our Approach
Implemented a targeted Meta advertising strategy focusing on high-value audiences interested in luxury travel and African safaris.
The Results
Achieved a significant increase in monthly website leads while reducing advertising costs.
- Monthly leads increased by 362%
- Cost per lead reduced by 59%
- Cost per click decreased by 31%
"Successfully scaled lead generation while improving cost efficiency."
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Dual-platform strategy increased website leads by +390% on Meta and conversions by +196% on Google.
Meta campaigns delivered a +1250% increase in conversions and +807% in conversion value
Integrated strategy across Meta, TikTok, Pinterest, and Google improved overall performance.
